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Advantages of our approach
- The
program is driven by management, which is fundamental to comprehensive
and lasting corporate culture change.
- Having implemented a corporate
policy shift you can then promote your organisation as one committed
to plain English in all its dealings with customers and clients.
- We bring your written communication
into line with your customer service goals and corporate image.
- Our strategy helps secure consistent
writing standards across the whole organisation.
- Staff who use the documents 'own'
the new ones: they are enthusiastic about plain English, know how
to write in it, have worked on the new documents themselves, and are
happy with them.
- The new documents can become models for others when they write individual
documents.
- Staff and managers can now write
their own individual letters and other corporate documents in plain
English.
- This strategy avoids the pitfalls
of "ad hoc" approaches to business writing, which may improve
individuals' writing styles but often lead to tensions and misunderstandings
about corporate writing standards.
For a detailed
proposal contact us on
colina@plainenglish.com.au
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